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D. Morad Helmet 2026
01 / 04
Reimagining Daniel Morad's personal brand for the 2026 season.
Creative Brief
Daniel wanted a clean reset for 2026, a chance to reimagine his personal brand without throwing away its history. The goal was a new direction with continuity underneath: build on the 2025 scheme, pull threads from earlier helmets, and let them add up to a next step rather than a fresh start. Familiar at a glance, new on a second look.
Details
Matte white base with cherry red and orange — anchored by a specific shade of blue that references the evil eye, the protective talisman worn to deflect negative energy. The symbolism is worn on the head at 150 mph.






